L'Oréal Paris Superior Preference Dark Auburn 4R Warmer level 3 Permanent Haircolor, 1 application

Experience Preference, our true gold standard of beautiful color and shine. Fade Resistant Technology: High tenacity dye molecules lock together in the hair fiber to help resist wash out and keep color fresh. Preference's Superior Fade-Defying Color and Shine System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our color protective Care Suprême Conditioner formulated with golden camelina oil, anti-oxidant vitamin E and UV filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Because You're Worth It.™

Forever Rouge Up to 8 Weeks of Fade-Defying Color Fade-Defying Color + Shine System High tenacity dyes, rich luminous conditioning colorant Permanent Hair Dye Luminous & Multi-Dimensional Color With Shine Serum for Incredible Shine