Maybelline New York SuperStay 14HR Lipstick, Please Stay Plum

14 Hour wear; Weightless feel; No dragging or drying

"> Weigh your options: love the look and ease of long-wearing lip color, but feel suffocated by its heavy, caked-on feel%3F Lighten up. Introducing the most innovative long-wear lipstick yet. Weightless color goes on in one step and stays put for 14 full hours, staying fresh, light and oh so comfortable. No dragging, no drying, no letdowns at all.