L'Oreal Paris Superior Preference Luminous Fade-Defying Permanent Hair Color, UL61 Ultra Light Ash Brown, 1 kit

Went to the drive in to pick up an order. When they brought it to me, box was damaged and the hair color box was replaced with deodorant. What a shame.

think they have changed formula on this product, still OK but the color is a little more intense -off color than the one that I used before-- I preferred the old box before this new one came on the market- works the same , just don't leave it on as long , still color is not quite the same as before. Left on longer as I used to , and was a much deeper red, NOT a good look, prefer the lighter red- so left it on less time, did alright but still NOT the color is was in the older style .. don;t like it near as much-

Again, I tried to die a human hair wig with this. I needed it to go darker. It's very light blonde and this also had no effect.! Again, I tried to die a human hair wig with this I needed to go darker. It's very light blonde and this also had no effect.

if your hair is light brown or darker don't think it's going to pull out to the same color as on the box. After using instead of a golden blonde with two applications it still has a brassy color on my light brown hair. I have a friend that uses it and she's very satisfied and has good results. I switched to another box brand and it lightens my hair nicely.

I have been using the 9-1/2 NP lightest blonde hair color for several years. My hair is light grey with a great blend of blonde and calls for a six week coloring cycle when dullness begins. “Preference” is the only product I've used for over 30 years. And, happy to report, so is the 9-1/2 NP natural Blonde kit! By the way, I am a young 77 year old woman… and, young men are always asking me out!! lol:) I also have a pixie hair cut and a small frame which accents me %26 my hair choices. Once again, thanks for the opportunity to share my hair experiences!