Dove Men+Care Body Wash Deep Clean 13.5 oz (Pack of 16)

Why? Why would you change the "Mild Formula" scent to this new one? That's what I liked about it, it was mild and not overpowering, were you getting complaints? I got nothing but compliments on how I smelled. I have two bottles left of the "Mild Formula", guess I'll have to use sparingly until I find a new scent and possibly different brand! They even changed the deodorant scent. Very disappointed.

I've used the previous version of the product for years, and it was the only one that worked for me -- especially in the colder months, when my eczema flares up. The new formula just does not work. It's like any generic body wash out there. This used to be your differentiating product: for people with dry, allergic skin, in particular, this one was among the very few (if any) products that worked. If you want to change packaging to keep it fresh -- sure; but don't change the formula because of some commercial motives when you have loyal customers who depend on it. Bring the previous formula back.

I used to absolutely love this body wash with the previous formula and scent! That scent was my favorite of any of the others out there and the wash really helped with my dry skin. I've consistently purchased this product since around 2014-2015 and the formula hasn't changed during that time up until recently (to my knowledge). As far as the new formula - I don't mind it for cleanliness - it's ok, but nothing impressive. Definitely not at all a fan of the new scent however. Smells more like just plain soap.

This used to be my favorite soap for years as it did a great job of moisturizing and cleaning at the same time. The new formula change now leaves a soap scum feeling on my skin defeating the point of using this product. Hoping they bring back the old formula as an alternative.

I've used this body wash for years. Unfortunately they've recently changed the formula, and I absolutely cannot stand the new smell. To me, it smells like bubblegum and chemicals. It went in the trash after one use and I'll be on the lookout for a new brand. It's really a shame that Dove felt the need to change this product, as it has been extremely highly reviewed for years.