Experimental Methodology [Hardcover - Used]

CONDITION - USED - Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or previous owner inscriptions. Accessories such as CD, codes, toys, may not be included. This text presents a reader-friendly introduction to the basic principles of experimental and non-experimental psychological research. Experimental Methodology is organized so that each chapter focuses on a specific step in the research process. This text provides an instruction in the experimental research and an introduction to non-experimental approaches such as ex-post facto research, correlational research, and survey research. - New Chapter 7 Validity in Experimental Research combines coverage of external and internal validity. Combines Chapter 7 Control in Experimentation and Chapter 14 External Validity from last edition. - Incorporates the new APA code of ethics as in pertains to research. - Chapter opening Learning Objectives have been replaced with Visual Overviews to give students a visual overview of the upcoming material. - New end of chapter mini-quizzes help students review material. - Online study questions written by author. - Incorporates both quantitative and qualitative research to give students a balanced perspective. - Chapter-opening vignettes focus on current events to demonstrate the real-life relevance of psychological research. - Study questions.

Experimental Methodology, Used [Hardcover]