Loreal Loreal Vive Pro Shampoo, 25.4 oz

Shampoo, Hi-Gloss, Color Vive, Salon Size 25.4 fl oz (750 ml) Color-treated or highlighted hair. Dual UV filter technology keeps color truer, longer. Before using Color Vive Hi-Gloss Shampoo & Conditioner: Frequently color-treated or highlighted hair is more likely to be dry, porous and brittle, and the color can fade when exposed to damaging environmental elements. After using Color Vive Hi-Gloss Shampoo & Conditioner: hair is replenished with moisture and is protected from the damaging, drying effects of environmental elements. Recommended by the hair experts at L'Oreal, Color Vive with Dual UV Filter Technology helps lock vibrant color in and keep damage out. Gently cleanses while replenishing moisture. Nourishes hair so it's soft and supple. Helps seal in color vibrancy and shine. Keeps color truer, longer. Apply to wet hair and massage gently into a lather. Rinse thoroughly. For optimal results, follow with conditioner. 25.4 fl oz (750 ml) New York, NY 10017

Shampoo, Hi-Gloss, Color Vive, Salon Size Color-treated or highlighted hair. Dual UV filter technology keeps color truer, longer. Before using Color Vive Hi-Gloss Shampoo & Conditioner: Frequently color-treated or highlighted hair is more likely to be dry, porous and brittle, and the color can fade when exposed to damaging environmental elements. After using Color Vive Hi-Gloss Shampoo & Conditioner: hair is replenished with moisture and is protected from the damaging, drying effects of environmental elements. Recommended by the hair experts at L'Oreal, Color Vive with Dual UV Filter Technology helps lock vibrant color in and keep damage out. Gently cleanses while replenishing moisture. Nourishes hair so it's soft and supple. Helps seal in color vibrancy and shine. Keeps color truer, longer.