Life is complicated. Laundry shouldnt be. With Seventh Generations new EasyDoseTM Ultra Concentrated Laundry Detergent, you get the right amount of liquid--every time. Our EasyDoseTM Auto Dosing Technology measures the right amount--every time. Just flip the bottle, give a firm squeeze, and youre done. One squeeze is all you need. Ultra-concentrated, ultra-convenient laundry detergent: 66 loads in a compact 23oz bottle thats easy to store, and easy to feel good about. Small Dose, Big CleanTM: 60 percent less plastic, 50 percent less water, and 75 percent lighter than our 100 fl oz bottle. Our advanced enzyme formula fights even the most stubborn stains. Made with 0 percent dyes, synthetic fragrances, or artificial brighteners. Refreshing lavender scent made from real ingredients: 100 percent essential oils and botanical ingredients. Our compact 23oz bottle gives you the same 66 load convenience you expect, but uses 60 percent less plastic, 50 percent less water, and is 75 percent lighter than our 100oz bottle. With a refreshing scent made with essential oils and botanical ingredients, and an advanced enzyme formula that fights tough stains, its a great choice for your busy family. Easy to use, easy to store, and easy to love--our Ultra Concentrated Laundry Detergent is about to change the way you think about clean.

Seventh Generation Tropical Grove Scent Easydose Ultra Concentrated Laundry Detergent, 23.1 Fluid Ou